Guaranteed Rate Buy Like a boss
How do you differentiate yourself from other mortgage lenders?
By launching a 360 degree, multi-tiered campaign that positions Guaranteed Rate as the only financial partner who understands the pain points Millennial homebuyers face.
Social Campaign
In this Instagram campaign, we made a husband and wife couple the hero of our story and placed them in familiar social media tropes that extoll the virtues of products like Cash Out Refi and the free Guaranteed Rate Homebuyer’s Guide. Videos were produced cheaply, quickly and with maximum effect.
AD: Laura Clesse