Citi

Direct Mail

Why put direct mail in a portfolio? I’ll tell you why: DM for a financial product is extremely challenging due to the legal and size constraints (seriously, next time you see a credit card offer, take a look and see how much of it is legal). Despite the challenges, I pride myself on being able to deliver a DM piece clearly and concisely and even with a bit of a concept to it. Check these out.

AD: Michelle Litios